10 .02 .2026
Minister Luis Planas announces a campaign to position Spanish food products in India
It highlights that the trade agreements signed by the European Union are an opportunity for strategic sectors of the economy such as wine
The Minister of Agriculture, Fisheries and Food (MAPA), Luis Planas, recently announced the upcoming launch of a campaign to position Spanish food products in the markets with which the EU has signed new trade agreements: India, Mercosur, and Indonesia. The campaign will be carried out within the framework of the Spain Food Nation strategy, developed by the Ministry in collaboration with ICEX (Spanish Institute for Foreign Trade).
Luis Planas made the announcement at the 6th edition of Barcelona Wine Week, held from February 2nd to 4th. The Minister asserted that "good wines have a future" and highlighted Spain's great potential in this sector, given that with more than 900,000 hectares, it is the world's largest vineyard, the second largest producer by volume, and has €2.9 billion in annual exports.
According to Luis Planas, the wine industry is one of the sectors that can potentially benefit the most from the agreements signed by the European Union with India, Mercosur, and Indonesia. According to the Spanish Ministry of Agriculture, Fisheries and Food (MAPA), demographic trends and the growth of the middle class in these countries are creating a favorable environment for the expansion of Spanish wine and other value-added food products. The Ministry also emphasized that in the current geopolitical context, hampered by US tariff policies, it is "essential" to open new markets, reduce tariffs, and increase export opportunities.
Read the full article on the MAPA website
